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ARTICLE is a personal project created in 2018. It acts as a hybrid vest and pouch and can be worn front to back or back to front. I designed this piece for those who live an active urban lifestyle. I created the first prototype by hand, and sourced all materials in LA's fashion district. A second piece was produced by a local leatherworks factory in DTLA. 

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BENEFIT: ON THE GO, EASY CARRY, HIGH MOBILITY

VALUES: ACTIVE LIFESTYLE

UNIQUE SELLING POINT: HANDS-FREE, HYBRID FUNCTIONALITY

AESTHETIC: URBAN STREET

Below, is my process of researching to define the target consumer, aesthetic, and type of product

I started mostly with quick sketches to get a feeling of how I wanted the piece to sit on the body

Once I landed on the look, I began experimenting by creating different patterns. This process was mostly done by hand and unfortunately was not able to find documentation of the product. However, once the pattern was right I headed straight to refining the tech-pack. I wanted to create one so that I could send to a manufacturer in industry format.

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